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About me

Skills & Job History

Personal Statement

I am a creative and detail-oriented Graphic Designer with a strong foundation in branding, visual communication, and user-centered design.

 

I'm also experienced in working with branding to create cohesive digital and print assets, with additional expertise in UI design, design systems, and client-facing project management. I excel at balancing creativity with problem solving and strategic thinking to deliver visually impactful and purpose-driven design solutions.

Skills / Experience

  • UI / Web Design

  • Digital Design

  • Print Design

  • Packaging Design

  • Project / Account Management

  • Practical SEO knowledge

  • Over 7 years industry experience

Personal traits:​

​

  • Creative problem solver.

  • Broad range of knowledge and experience in digital   design, branding and design for print.

  • Always ready for a new challenge.

  • Highly adaptable all rounder.

  • Sociable and great with clients.

  • Very organised.

  • Great work ethic, working well with others and independently.

Job History

UI / Digital Designer & Project Manager
Rejuvenate Digital - 4 years

  • Led the design and development of visual assets across web and digital platforms, ensuring alignment with brand identity and usability best practices.

  • Translated existing brand guidelines into cohesive, responsive designs for websites and applications.

  • Created scalable design systems, interactive prototypes, and custom web maps, delivering across a wide range of client industries.

  • Sole designer responsible for full project execution, including e-commerce platforms, booking systems, and comparison sites.

  • Managed direct client communication as an account manager—handling quoting, bug resolution, and ongoing support.

  • Supported SEO strategy and reporting, aligning content design with visibility and performance goals.

  • Oversaw projects from concept through design, development, testing, and final handoff.

Graphic Designer
Graphics Packaging International - 1 year

  • Created high-quality packaging concept designs based on structural prototypes developed by the in-house packaging engineering team.

  • Produced, printed, and hand-assembled physical mockups for use in client presentations, ensuring accuracy, realism, and brand alignment.

  • Conducted in-house photography of packaging prototypes for documentation and presentation purposes.

  • Designed and laid out polished presentation materials showcasing concepts for major FMCG clients including Mondelez, Kellogg’s, McVitie’s, Mr Kipling, and Weetabix.

  • Gained hands-on experience working with packaging for high-profile consumer brands, deepening understanding of brand consistency, shelf impact, and product messaging.

  • Contributed to the visual storytelling of packaging solutions, helping to communicate creative intent to both clients and internal stakeholders.

Graphic Designer
C.I.D - 1 year

  • A fast-paced, high-demand environment managing a diverse range of creative responsibilities across digital and print media.

  • Designed and deployed email marketing campaigns using Mailchimp, and regularly updated website content and imagery to reflect current branding and product offerings.

  • Created custom presentations, product photography, packaging designs, and clothing graphics to support sales and marketing initiatives.

  • Produced a wide variety of printed collateral including catalogues, brochures, banners, and promotional materials.

  • Gained strong experience in layout design, visual consistency, and brand application across formats.

  • Developed effective time management strategies and optimised personal workflow to meet tight deadlines and shifting priorities.

Graphic Designer
Icestone Gelato - 1.5 years

  • Sole designer overseeing all print and digital media for the company, ensuring consistent visual branding across all channels.

  • Delivered a full menu redesign, promotional materials, and in-store signage for six new store openings.

  • Directed photography and visually designed a new company website (now offline).

  • Operated independently—regularly identifying business needs, creating project briefs, and managing all aspects of the design process without external direction.

  • Gained experience presenting creative concepts directly to the business owner.

  • Developed the ability to multitask effectively, prioritise under pressure, and deliver high-quality design work in a fast-paced environment.

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